2024Identity

SO:USE

Business and art find a shared language.

The brand composition in an art publication
Visualisation · The brand composition in an art publication

Where two worlds meet.

SO:USE connects brands with local artists and makers. Their meeting informs a symbol of overlapping circles. The identity provides a structure for varied work: a grid, expressive serif typography and green palette connect the material, with red marking accents. Each author retains an individual voice within the agency’s shared language.

Designer
Natasha Serikova
Next project

Park ProductionPresenting a future shoot